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How one winery increased its mailing list subscribers by 500%
Every single email address has value attached to it. Every email address you collect is worth something. Of course it has a monetary value, but we shouldn’t reduce something as valuable as this to just...
View ArticlePractical strategies to increase wine ecommerce sales – SSU Class Slideshow
A few weeks ago I had the great opportunity to spend an afternoon leading a small class through a crash course on digital marketing strategies and concepts. The course I taught was an elective, and one...
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How to craft the perfect welcome email for new subscribers
8 tips for creating an effective welcome message In my post, “How one winery increased its mailing list subscribers by 500%” I reviewed some basic ways to use your website as a tool to collect more...
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5 Obvious Strategies to Get More Email Signups
#1 Use a popup and get 5x as many signups 5 This is far and away the best strategy to use if you want to get 5x or more subscribers over your normal signup form. The problem is, popups bring a lot of...
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Tricks to Reach Someone’s Inbox Without Being Creepy
Want to reach someone’s inbox without being creepy or tossing aside all civil regard for CAN-SPAM laws? Did you know it’s not that hard to reach someone’s inbox, even if they don’t subscribe to your...
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The psychology behind 10 irresistible signup forms
A great signup form can perform 500x better than a bad one. That means you stand to gain a huge number of subscribers with the right approach. Unfortunately, most small businesses and blogs pay little...
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